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What do consumers think about your brands’ online reputation and why it matters?
What comes to a consumers mind when he or she thinks about your brand? Let’s face the fact; you have the key to paint the perfect picture of an online reputation you want in the mind of your customer....
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How to use email marketing to convert leads into paying customers
If you’re wondering how email marketing can boost your business, you’re not alone. A lot of times, I have had people ask me the same question because they really don’t understand the concept of sending...
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Are you getting return on investment (ROI) on your online ad spend?
Advertising is something even the biggest companies still pay huge sums of money to get done because they know there will always be a return on investment afterwards. So why are you hesitant on ads? It...
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How using digital marketing strategies can grow your business
Introduction to the concept of using digital marketing Am sure you feel like using digital marketing is some huge complicated concept you can’t seem to wrap your head around, but it really isn’t. I...
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The role of audience research in planning your digital strategy part 1
In terms of digital marketing for ( audience research), we hear a lot of jargon’s from keywords, to conversion, SEO, user experience which is like a whole load of information. Basically, they all...
View ArticlePodcast: How using digital marketing strategies can grow your business
The post Podcast: How using digital marketing strategies can grow your business appeared first on NATIVEDGE.
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8 insanely effective ways to leverage audience research to drive growth
In the previous post, I discussed about how you can leverage audience research to drive growth and the importance of conducting an audience research. In this post, we will discuss more on how to carry...
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How brands are successfully leveraging social media platforms in Nigeria
Time and time again, social media users engage more with campaigns on their preferred social media platforms. You put on your Facebook and you see an advert on how using close-up toothpaste will...
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How to promote and boost your online brand visibility
New school or old school business! Whichever category you belong, one truth is you definitely need to get your online brand visibility right. No business produces products and has services that they...
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What you need to know about the hidden benefits of maintaining customer loyalty
Peter Drucker once said the purpose of a business is to make and keep a customer by maintaining customer loyalty. Brand loyalty is actually a big issue especially in countries where there are varieties...
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6 crazy benefits of using images to attract attention
A lot of readers, internet users, customers and the bulk of others hardly read through web pages which simply means using images is crucial. You find most people scanning through the pages. Honestly,...
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How brands can use internet marketing to reach the older generation
With millennia’s being the make or break of digital marketing, every product is targeted towards them; ignoring to reach the older generation. The millennia’s seem to be the rave of the moment in terms...
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7 irresistible tactics to get patronage from your ideal customers
Internet usage is continuously evolving with new markets opening and your ideal customers are also transitioning alongside these new developments – you need suitable tactics to get patronage....
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Brand story: Telling your brand story the right way
What is a brand story? Telling your brand story doesn’t mean doing a “fairy tale” or “tales by moonlight” with your customers. Rather, it’s about how your products or services exist in the world. It’s...
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What makes businesses resonate on social media platforms?
It hurts when your brand, product or service is at the bottom of social media platforms. Usually, people will always attribute that to negligence or lack of seriousness on your path but truth be told,...
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News flash: Around the world of digital marketing trends
Every time there is something new in the digital marketing scene, be sure I will bring it right in front of you. Today, this amazing digital marketing trends all over social media, online marketing,...
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How to measure your social media marketing ROI
Do you spend hours on your social media marketing outreach and have no idea if it’s successful? Are your clients constantly clamoring for social proof? Clients and supervisors need to know if you’re...
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The Psychology of colours and important colours that drives increase in sales
Marketers and graphic designers have long known that colours plays a major role in the increase in sales for any successful marketing campaign. Specific colours tend to stir certain emotions in...
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How audience engagement can help boost customer satisfaction
One very crucial element for content marketer, internet marketers, and social media marketers etc; is the ability to opt your audience engagement game. While the term has been around for decades, the...
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13 amazing places to search for engaging content ideas
Creating befitting engaging content ideas that make you distinguish your brand, product or service from the millions of its likes online can be quite stressful sometimes. Content comprises of those...
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